Those of you with good memories will recall the re-launch of our website a few months ago. This is still ongoing, and soon we’ll be adding some tasty case studies to our site, so you can see exactly what we’ve done for a selection of our clients. While those are being put together, we thought we’d give you a brief heads-up about one of the businesses we work with: Complete Driveway Designs.
We’ve been working with Complete Driveway Designs – a Bury based pattern imprinted concrete driveway company – for a couple of years now. And in that time our services have had a definite, measurable impact on the effectiveness of their web presence; thanks to our Web Analytics supported SEO and PPC work, they’re now getting conversions and qualified leads for approximately 10% of what they were paying before we got involved.

In the time we’ve been working for Complete Driveway Designs, we’ve built up an excellent understanding of their work, their business, and their goals. This is something we do with every one of our clients; it’s the only way to achieve sustainable results.
The longer we’ve worked with Complete Driveway Designs, the more we’ve come to identify with the skills they use when they’re installing pattern imprinted concrete driveways. Like, for example:
- A professional attention to detail.
- An excellent understanding of the capabilities of different specialised tools.
- An appreciation of client’s needs.
- A willingness to put the effort in.
- Pride in the end result.
Despite the differences in the services we offer, at a core level we’re very similar.
We’d be interested to hear what values other agencies and freelancers feel they share with their clients: leave a comment and let us know.
July 5th, 2010 - No Comments »
Posted in Search Engine Marketing | Tags: case studies, moo marketing news, northwest, PPC Management, seo, web analytics
Northern Digitals’ BLAB event at Madlab last night was pretty special. As well as an opportunity to meet a fair few like-minded digital people, it provided a chance to see a couple of presentations from some remarkable digital creatives.
Andrew Brooks talked us through some of his insanely detailed photographs, and generally dazzled/inspired everyone with his skills and the results of the hours he puts in to each piece. It was interesting to hear from someone who is straddling the worlds of both commercial projects and artistic commissions. We can safely say that pretty much everyone in the room was stunned by the attention to detail in his hyper-real digital art. Wonder how many office and studio walls around Manchester will be featuring one of his prints sometime soon?
After a brief break, during which everyone flooded out into the street for some fresh air (Madlab is a cool place but it was very busy, which meant that it was very warm) the second speakers of the evening took over. Hellicar & Lewis took us through their background, their impressive achievements so far, their ethos in general – including some big statements about selling software – and what’s on the horizon for them.
It was a great event, and the hot weather (and much appreciated refreshments supplied by the event sponsors) provided a rare opportunity for some “continental-style” outdoor networking. Keep an eye on the Northern Digitals site for more info about the next one; we’ll see you there.
June 4th, 2010 - No Comments »
Posted in General | Tags: blab, madlab, moo marketing news, Northern Digitals, northwest